Go To Great Panes

While many were struggling through editing 100 or more items one at a time to trigger the items inclusion in Google Merchant’s database, OhFaro put on her thinking cap and came up with a brilliant short cut, and sean11 (an admin) confirmed that it will work:

1. In Your Etsy at the bottom of the list of items there’s a box next to Select All, check it.
2. Right below that is a button that says Deactivate, click it.
3. On the left side of the page, under Items click Inactive listings.
4. At the bottom of the list of items there’s a box next to Select All, check it.
   Please note: If you have items in inactive that you want to keep in inactive, you’ll need to uncheck those boxes before activating your items, and make sure all items that are supposed to be activated are since some may be bumped to the inactive section’s page 2.
5. Right below that is a button that says Activate, click it.

So that whole page of items is ready for upload to Google Merchant Center now. Repeat that for every page of items you have listed on Etsy, and they’ll all be added to GM in the next 24 to 48 hours.

Future listings, renewals and edits will be automatically added by Etsy. This is just for your initial syndication upload.

Please note: I have found that some items didn’t respond to whole shop enabling so I went and edited them individually and that seemed to get them in.

This is your last chance to see the stats for your current feeds–your Clicks and Imprs–to know what items got a lot of attention & what kind of attention in your current history. I copied and pasted mine into a spreadsheet so I can review them later. Words are how they find your listings; photos are why they click through to your Etsy shop.

Got a whole lot of Imprs but not a lot of Clicks?
You’ll always have more Imprs than Clicks, but improving your images will improve your Clicks.

Not getting many Imprs?
You might need to work on your titles and descriptions to get keywords folks are searching for in them.

What to do for the future stats:

See this blog post http://bloghandmade.blogspot.com/2009/10/tracking-your-traffic-from-google-base.html.

Thanks to PeoplesBankBuilding for the tip!

For future reference, that’s in:

Your Etsy, links on the left under
Promote see
Syndication

What to do now?
You must enable your items for the feed to upload them:

Got more questions? See the FAQs:

• Etsy will be uploading our items for us soon, as of December 1st individual sellers won’t be able to create feeds for their shops. (That’s Google’s rule, not Etsy’s.)

• Be among the first: Those currently using the Etsy RSS method will have their shops added to Etsy’s upload first. Shops not currently using Etsy’s RSS to upload their goods will be added some time later–so if you’re not using it yet, set it up now–see the Etsy RSS tutorial linked to from our main Google Base/Merchant Center page (the gold links on the right will get you to the main Google Merchant Center page.

• Check your items to be sure they are within Google Merchant’s guidelines now. We won’t be able to see error messages once Etsy is uploading for us. The same rules that applied before will still apply to item titles and item descriptions–like no “Free shipping”, no special characters (symbols), etc. See FAQ 3 for more details, linked to from our main Google Base/Merchant Center page, link on the right side of the blog page in gold.

• Etsy will be adding product type values for us! Using the first three tags of each item, Etsy will create product types for the Google Merchant submission–make sure your first three tags are in a good order and be sure to keep anything that prevents items from being inserted out of the first three tags.

2. Messages saying 40 out of 100 items (or something similar) were inserted, when all 100 items had been uploaded last time without a problem. It will say that even when you log in to GM and check the number inserted next to the feed name, but for most folks, it’s just a false message:

Go to the active items page and check to see if your items are all there. Most folks have said their items are all there.

If you are actually missing items on the active items page, then you might want to troubleshoot the missing items, in case GM finally realized you are mentioning free shipping or some other thing they don’t like but are inconsistent about enforcing…

See FAQ 3 for troubleshooting help–it’s linked to from our main Google Base/Merchant Center page, link on the right–see the gold links on the right.

3. Sloooowwwww Processing–some sellers are experiencing extremely slow processing–some as long as 2 days, so if yours is stuck in processing you are not alone.